{"id":349,"date":"2020-03-27T08:30:40","date_gmt":"2020-03-27T00:30:40","guid":{"rendered":"https:\/\/smefastlane.com\/my\/?p=349"},"modified":"2020-04-09T22:02:42","modified_gmt":"2020-04-09T14:02:42","slug":"self-manage-google-ads-vs-agency","status":"publish","type":"post","link":"https:\/\/smefastlane.com\/my\/self-manage-google-ads-vs-agency\/","title":{"rendered":"\u6211\u5e94\u8be5\u81ea\u5df1\u7ba1\u7406\u6211\u7684Google\u5e7f\u544a\u8fd8\u662f\u6307\u5b9a\u4e00\u4e2aMarketing Agency?"},"content":{"rendered":"<p>\u5c31\u6211\u4e2a\u4eba\u800c\u8a00\uff0c\u6211\u8ba4\u4e3a\u5728\u51b3\u5b9a\u81ea\u5df1\u7ba1\u7406\u5e7f\u544a\u6216\u6307\u5b9a\u4ee3\u7406\u65f6\uff0c\u516c\u53f8\u7684\u89c4\u6a21\u548c\u9884\u7b97\u8d77\u7740\u91cd\u8981\u7684\u4f5c\u7528\u3002\u73b0\u5728\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u5982\u679c\u4f60\u7528Google\u5e7f\u544aagency\u7684\u56db\u4e2a\u8981\u70b9\u3002<\/p>\n<h2 style=\"color: rgb(188, 26, 26) !important; --tcb-applied-color:rgb(188, 26, 26)  !important;\">#1 &#8211; \u5b89\u88c5\u548c\u7ef4\u62a4\u8d39\u7528<\/h2>\n<p>\u5927\u591a\u6570\u5e7f\u544a\u516c\u53f8\uff0c\u4f1a\u6536\u53d6\u989d\u5916\u7684\u8d39\u7528\u6765\u7ba1\u7406\u4f60\u7684\u5e7f\u544a\u3002\u5b83\u901a\u5e38\u6536\u53d6\u56fa\u5b9a\u7684\u8bbe\u7f6e\u4ef7\u683c(\u901a\u5e38\u4eceRM 1,500\u8d77)\u3002\u7136\u540e\uff0c\u4f60\u9700\u8981\u652f\u4ed8\u5e7f\u544a\u603b\u8d39\u7528\u768420%-30%\u7684\u7ef4\u62a4\u8d39\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5982\u679c\u4f60\u6bcf\u4e2a\u6708\u82b1\u8d39RM1000\uff0c\u4ed6\u4eec\u4f1a\u5728\u4f60\u7684\u5e7f\u544a\u8d39\u7528\u4e4b\u5916\uff0c\u6bcf\u6708\u6536\u53d6\u989d\u5916\u7684RM200-300\u3002\u5982\u679c\u4f60\u6bcf\u6708\u82b1\u8d39RM 5000\uff0c\u4ed6\u4eec\u4f1a\u5728\u4f60\u7684\u5e7f\u544a\u8d39\u7528\u4e4b\u5916\uff0c\u6bcf\u6708\u989d\u5916\u6536\u53d6RM 1000-1500\u3002<\/p>\n<p>\u5bf9\u4e8e\u5f53\u5730\u7684\u5c0f\u578b\u4f01\u4e1a\u548c\u4e2d\u5c0f\u4f01\u4e1a\u6765\u8bf4\uff0c\u8fd9\u53ef\u80fd\u662f\u4e00\u4e2a\u5f88\u9ad8\u7684\u8fd0\u8425\u6210\u672c\u3002<\/p>\n<h2 style=\"color: rgb(188, 26, 26) !important; --tcb-applied-color:rgb(188, 26, 26)  !important;\">#2 &#8211; Marketing Agencies \u66f4\u559c\u6b22\u6709\u5927\u9884\u7b97\u7684\u5ba2\u6237<\/h2>\n<p>\u5982\u679c\u53ef\u4ee5\u9009\u62e9\uff0c\u5927\u591a\u6570\u5e7f\u544a\u516c\u53f8\u66f4\u613f\u610f\u4e0e\u5927\u7684\u5ba2\u6237\u5408\u4f5c\uff0c\u56e0\u4e3a\u6536\u5165\u53d6\u51b3\u4e8e\u4ed6\u4eec\u7684\u5e7f\u544a\u8d39\u7528\u3002<\/p>\n<p><span><img loading=\"lazy\" alt=\"\" data-id=\"388\" width=\"450\" height=\"300\" title=\"select-customer\" src=\"https:\/\/smefastlane.com\/my\/wp-content\/uploads\/2020\/03\/select-customer.jpg\" style=\"\"><\/span><\/p>\n<p>\u6267\u884c\u4e00\u4e2a\u6708\u9884\u7b97RM 1000\u4e0eRM 5000 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style=\"\"><\/span><\/p>\n<p><strong>\u4e3a\u4ec0\u4e48\u8fd9\u4e9b\u6570\u636e\u5bf9\u4f60\u6709\u4ef7\u503c?&nbsp;<\/strong><\/p>\n<p>\u5047\u8bbe\u4f60\u5df2\u7ecf\u8fd0\u884cGoogle\u5e7f\u544a\u591a\u5e74\u3002\u5e7f\u544a\u6d3b\u52a8\u5e94\u8be5\u4f1a\u6536\u96c6\u4e86\u5f88\u591a\u6570\u636e\u3002<\/p>\n<ul>\n<li>\u5b83\u663e\u793a\u54ea\u4e9b\u5173\u952e\u5b57\u5e26\u6765\u4e86\u6700\u591a\u7684\u9500\u552e\u989d\uff0c\u54ea\u4e9b\u662f\u4e0d\u597d\u7684\u5173\u952e\u5b57\u3002<\/li>\n<li>\u5b83\u5c55\u793a\u4e86\u4ec0\u4e48\u5e7f\u544a\u4fe1\u606f\uff0c\u80fd\u4ee5\u66f4\u4f4e\u7684\u6210\u672c\u5e26\u6765\u66f4\u5927\u7684\u6f5c\u5728\u5ba2\u6237\u3002<\/li>\n<li>\u5b83\u663e\u793a\u4e86\u4ee5\u8f83\u4f4e\u7684\u6210\u672c\u5e26\u6765\u6f5c\u5728\u5ba2\u6237\u7684\u6700\u4f73\u65f6\u95f4\u662f\u4ec0\u4e48\u3002<\/li>\n<li>\u5b83\u663e\u793a\u4ec0\u4e48\u5730\u70b9\u548c\u8bbf\u5ba2\u8bbe\u5907(\u624b\u673a\/\u7535\u8111)\uff0c\u53ef\u4ee5\u5e26\u6765\u66f4\u591a\u7684\u9500\u552e\u4e0e\u6f5c\u5728\u5ba2\u6237\u3002<\/li>\n<li>\u8fd9\u6837\u7684\u4f8b\u5b50\u8fd8\u6709\u5f88\u591a\u2026<\/li>\n<\/ul>\n<p><strong>\u5982\u679c\u4f60\u6ca1\u6709\u62e5\u6709\u548c\u4e22\u5931\u8fd9\u4e9b\u6570\u636e\uff0c\u4f60\u5c06\u9700\u8981\u82b1\u8d39\u65f6\u95f4\u548c\u91d1\u94b1\u91cd\uff0c\u65b0\u542f\u52a8\u6709\u6548\u7684\u5e7f\u544a\u3002<\/strong><\/p>\n<h2 style=\"color: rgb(188, 26, 26) !important; --tcb-applied-color:rgb(188, 26, 26)  !important;\">#4 &#8211; \u4f60\u53ef\u80fd\u5728\u5e7f\u544a\u4e0a\u82b1\u66f4\u591a\u7684\u94b1<\/h2>\n<p>\u5982\u679c\u4f60\u7684\u5e7f\u544a\u662f\u7531Google\u5408\u4f5c\u4f19\u4f34\u673a\u6784(Google Partner)\u7ba1\u7406\u7684\uff0c<a href=\"https:\/\/www.searchenginejournal.com\/google-partners-change-moral-dilemma\/349402\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6709\u4e00\u7bc7\u6709\u8da3\u7684\u6587\u7ae0<\/a>\u8c08\u8bbaGoogle\u5408\u4f5c\u4f19\u4f34\u8ba1\u5212\u7684\u53d8\u5316\u3002<\/p>\n<p><span><img loading=\"lazy\" alt=\"\" data-id=\"392\" width=\"1093\" height=\"576\" title=\"google-partner-program\" src=\"https:\/\/smefastlane.com\/my\/wp-content\/uploads\/2020\/03\/google-partner-program.jpg\" style=\"\"><\/span><\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0cGoogle\u5b9e\u65bd\u7684\u65b0\u653f\u7b56\u5982\u4e0b:<\/p>\n<ul>\n<li>Google Partner 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